Two luxury brands, Bell&Ross and Moncler, collaborate to create an exciting, new fashion concept.

The decision was made for this to be in the form of a limited edition collection, including a jacket and gilet, featuring a special watch to pair with each outfit. 

This concept is a mock-up of the landing page, product page, social media and product line.

The target demographic is 18-35 year old males, from an affluent background, typically a gift on an 18th or 21st birthday.